OUB Digital Communications

If you want to make your article more appealing, you can add elements to your article on that page to better attract people to your content.

A highly-engaging news story with optimized formatting increases human readability, accessibility, and searchability. Learn how to make a news story within SiteMasonry.

The summary text is a news item's 'elevator speech'. It is a one-sentence highlight of the article which displays both as the search engine snippet and intro text on a social media share.

Building marketing landing pages on SiteMasonry is as easy as building a regular page. OUB Digital Strategist, Kristin Heydt shows you how.

Blockquote styling is the unsung, and versatile, hero of a reader-friendly page or news item.

SiteMasonry Site Owners are able to issue Content Editor accounts.

Social media shares increase Mason’s digital impact by connecting with potential new visitors and improving a news item’s search engine ranking.  Even if you have no distribution plans of your own, web content is highly shareable, and one can’t predict which stories will be shared by your readers.

News Items with the same Topic Tag will appear together in a news item filter list and are grouped into a taxonomy list. News Items shared with a site will export to the designated subscribing site.

This 'Display Date' field is used to list news items by 'Display Date' order in a news list filter block. This field appears near the top of a news item admin screen.

The 'Display Date' does not affect the page's visibility to end-users. To schedule the news item to publish on a specific date, please use the publication settings at the bottom of the news item's 'Edit Settings' screen.

The text here will display as the search engine result snippet. This text is the item's 'elevator speech', a one-sentence highlight of your content.